Run better sales meetings

The usual sales meeting is close to a waste of time. It’s often a way to annoy sales people, lead by intimidation, and demand a whole load of pointless data gathering and reporting that’s not useful.

So follow this link to find lots of good information that should help you improve your sales meetings



Consistency – The cadence of meetings is critical to the success so have them at the same time, same day and at the same place every week. This will make sure you (the sales manager) will be prepared.  It forces the sales people to be accountable every week.


Value Add – When preparing the meeting, ask yourself:  Is there something in the meeting that my sales team can learn today to sell more.

Create a standard agenda – have 3 or 4 basic items each sales team member needs to report to the group each week, like a sales update, activity update and a pipeline update. 

Participation – Sales meetings can become very boring because sales people might not be encouraged to interact. It’s the sales manager going on about how we need more sales, you guys don’t sell enough. Change the mentality by involving the reps in an interactive exercise.  If nothing else, do role practice.
 
With a little help all Sales Managers can run compelling, inspiring, motivating and engaging sales meetings.